Pro Tip #2

A shopper finds something they love, adds it to their cart, and heads to checkout, but only to find the only payment options are FPX or card.

But what if they prefer using an e-wallet? Or were hoping to pay in instalments or use Buy Now, Pay Later to manage their budget?

When their preferred method isn’t available, you may be surprised that sometimes, this may turn them away.

Remember: smart shoppers shop with a budget in mind and flexibility matters, beyond their shopaholic personalities.

Even losing just a few percentage of potential buyers this way during peak season could mean thousands in lost revenue.

Solution: Add more payment options, especially the popular ones like Touch’n Go, SPayLater, Atome, Instalment plan and more to close the gap — a small fix that can make a big difference.

Today’s shoppers look beyond just discounts and they expect a seamless and flexible checkout experience. Once they’re ready to pay, they want the process to be smooth, fast and frustration-free. Failed transactions or limited payment options can quickly drive them away. In the worst case, it may even lead them to question the security of your online store.

So, don’t let poor payment experiences affect your sales. A reliable payment gateway helps ensure high success rates across transactions. While some failures (like insufficient funds on the customer’s end) are unavoidable, a well-optimised system should consistently deliver an overall success rate of over 85% across all offered payment methods.

Quick tips: The top three payment methods preferred by shoppers today are FPX, cards and Touch ’n Go — followed closely by SPayLater. If your store doesn’t offer these, you could be unintentionally turning away ready-to-buy customers.

Picture these:

Someone wants your RM1,200 sofa. With 12-month instalments? Instant buy. Without it? They pause or walk away.

Another shopper wants your RM150 gift set — but only if they can pay with GrabPay and collect points. A night owl adds to cart but won’t click “Buy” unless BNPL is an option.

When your store doesn’t support their preferred way to pay, they’re gone, and likely shopping with your competitor.

Here’s what most shoppers look for:

✅ FPX (familiar and easy)
✅ Cards (great for bigger buys)
✅ E-wallets like GrabPay, Boost, Touch ’n Go (fast + points!)
✅ Instalment plans (makes big-ticket items manageable)
✅ BNPL (flexible for impulse buys)

If you’re only offering one or two, you’re leaving money on the table.

The fix? Add more payment options. Meet your customers where they are and never miss a sale.